Timberland has committed to planting 50 million trees over the next five years. The latest “Nature Needs Heroes” campaign is part of the outdoor lifestyle brand's ongoing commitment to reforestation. Since 2001, Timberland has planted more than 10 million trees worldwide, however this is Timberland’s first truly global campaign.

The landmark environmental commitment aims to alleviate the huge impact that the fashion industry has on global CO2 emissions.

 Jim Pisani, the global brand president at Timberland said, “Trees and green spaces help improve the quality of our planet as well as individual wellbeing. Our commitment to plant trees is a real, measurable way to act upon our belief that a greener future is a better future.”

Timberland will support multiple re-forestation initiatives around the world, including projects in Haiti, China, the Dominican Republic, the United States. It will also contribute to efforts towards the Great Green Wall, a wall of vegetation that stretches across Africa.

As part of the tree-planting campaign, Timberland “celebrates 12 eco-heroes who are making lasting, positive change for the environment and their communities.” Each of these figures wears new styles from the fall 2019 collection.

To help achieve its 50 million tree commitment, Timberland has partnered with organizations across the globe including, Smallholder Farmers Alliance, GreenNetwork, TREE AID, the UN Convention to Combat Desertification, Connect4Climate – World Bank Group, Justdiggit, Las Lagunas Ecological Park, Trees for the Future, American Forests and Treedom.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.