Urban Outfitters
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Urban Outfitters
Urban Outfitters
Urban Outfitters
Urban Outfitters
Urban Outfitters
Urban Outfitters

Urban Outfitters‘ men’s division kicked off its new World Wide Brands program yesterday, February 25. The collection will showcase emerging brands from a different global streetwear scene every month, introducing everything from new graphics to classic denim. Kicking things off: Indonesia.

At the heart of the new collection is two Indonesian brands making waves across the globe – Pot Meets Pop and Paradise Youth Club. The former is a denim specialist known for its bold prints and premium denim and the latter is a Jakarta-founded apparel brand that infuses classic pieces with elements of youth culture.

Particular highlights from this month’s selection include Paradise Youth Club’s transparent waist bag, incidentally a super useful accessory for anyone thinking of traveling to Indonesia this year, and Pot Meet Pop’s 420 indigo selvedge jeans – a quality wardrobe essential.

Meanwhile, Elhaus offers up a more tactical approach to streetwear with multi-pocket jackets and cargo pants, and a hop across the pond to Korea’s AJOBYAJO comes with plenty more dope graphic prints for the warmer climes ahead.

Next month, UO takes to Copenhagen to shine a light on Scandi designs by Han Kjobenhavn, Le Fix, and Soulland, followed by a trip to Canada in April.

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E-Commerce Editor
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