Do you ever walk down the street and come across a child who is dressed so well it puts you to shame? The kind of toddler who is rolling down the street in a Run-DMC t-shirt with green pants and some checkered Vans while you’re trudging around looking like shit? Well if you have a child and feel the need to dress them as such (and put those slacker adults to shame) look no further than WHAT A PETIT, Germany’s first multi-brand online retailer for high-end kidswear.

Obviously there aren’t as many children skaters as there should be in the world, and this is largely because there simply aren’t enough fresh looks for these kids to stunt in. WHAT A PETIT is going to change all that. It will offer a huge swath of designer clothing in toddler sizes, featuring brands like Stussy, Vans, Converse, AKID and New Era amongst its wares. But the retailer will also be launching its own in-house label with a capsule collection titled "I AM QUTE," created in partnership with Russell Athletics. And this is just the beginning, as the store is already underway in organizing the next batch of brands and partnerships for the coming seasons. Get ready to make your baby the most popular kid in pre-school.

WHAT A PETIT will officially launch its online store on Thursday, September 8. Visit its website in the meantime and stay tuned for which products will hit first.

In related brand news, Vans has come together with Fear of God for an extra-special pair of Sk8-His available now at Pac-Sun.

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