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Footwear 49 mins ago

Nike Launches New Elastico Superfly

While the grass pitches of the Brazilian World Cup were dominated by football (or soccer for those across the Atlantic) players donning Nike’s Mercurial boot, Nike had a trick up their sleeve for those who prefer the harder surfaces of… Read more
Clothing 2 hours ago

10.Deep Fall 2014 “VCTRY” Collection

VCTRY, a sportswear-inspired group from 10.Deep, is set to hit shelves for fall/winter 2014. International motifs run through the entirety of this latest lookbook, with overtones of classic streetwear coming to the forefront. The collection… Read more
Clothing 3 hours ago

Butter Goods Spring 2014 Lookbook

Yup, you read that right – fledgling Aussie skate label Butter Goods are set to drop their Spring 2014 collection in September (the seasons are opposite on the other side of the equator, remember?). Geographical confusion aside, the brand… Read more
Footwear 5 hours ago

Nike Air Force 1 CMFT Mowabb

Once again Nike presents an Air Force 1, its iconic 1982 born basketball shoe, inspired by the Mowabb silhouette from its ACG line. Rather than just imitating the look of the sneaker with colors, Nike went the extra step of … Read more
Sneaker Rotation 6 hours ago

Sneaker Rotation | Tom Kilbey

Next up for our ongoing Sneaker Rotation segment is Tom Kilbey, former Portsmouth F.C. footballer, current TV personality and founder of MERGe London. Keeping things clean and minimal, Kilbey opts for two pairs of beautiful ETQ Mid-Top 1s… Read more
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