Double Tap to Zoom
Your Highsnobiety privacy settings have blocked this YouTube video.

I love this video - a must see. Fascinating. Oasis' leader singer, Liam Gallagher is set to launch his own clothing line, Pretty Green, in the very near future. Named after a title track from The Jam, Mr. Gallagher states, "The reason I'm doing it is I like clothes. We're going to do clothes I like, if people like it cool if they don't, they don't!.. It's not going to be cheap...I don't like the skinny look." More to come on this one.

Register on Pretty Green for exclusive pre-sale announcements.

We Recommend
  • GAP's Coachella Hoodies Are More than Merch
  • Why Usyk Wearing Stone Island Is Bigger Than Usyk
  • Arc'teryx's Luxury Line Has Never Looked Better — Or Bigger
  • Bottoms Are The New Tops
What To Read Next
  • COMME des GARÇONS Tossed Out the Rulebook for a Stealth Nike Collab
  • adidas' Gray Scale Samba Proves Snake Print Doesn't Have to Be OTT
  • New Balance's Earthiest Dad Shoes Have A Wasabi Kick
  • This Smiley Nike Icon Is a ‘70s Hippie at Heart
  • Nike's Swooshless Jordan Is a Meticulously Minimal Masterclass In Dad Shoes
  • This Charm-Adorned Nike Classic Can Buy Itself Flowers, Write Its Name In the Sand