Highsnobiety

Earlier today we attended a preview of the Transmission1 exhibition and event curated by none other than fashion designer Raf Simons. The showcase, which currently takes place at the BCC in Berlin, acts as the launch event for the new digital interview magazine by Mercedes Benz, entitled 'The Avant/Garde Diaries'. The online magazine, which just launched hours ago, features individuals that think out of the box, as well as innovations and extraordinary ideas. Using the video format, 'avant-garde' individuals usually go out and introduce the audience to other creative people that have inspired them on their way.

Tranmission1 is essentially a three day festival, where artists and trendsetters present their take on today's and tomorrow's world. All artists were hand picked by Raf Simons. The line-up includes Peter Saville, the British art director best known for designing all Joy Division, OMD and New Order covers. In Berlin he showcases his own Mercedes Benz SL 500, built in 1998, with the car playing Joy Division and New Order music. Konstantin Grcic, the industrial designer, created an installation made of chairs, entitled '360'. Choreographer and dancer Michael Clark will be performing tonight to David Bowie music. Furthermore a one hour life set will be played by These New Puritans. Artist Peter de Potter created a large scale photographic installation all around the top floor of the BCC building. Further work will be coming from Germaine Kruip, Goose, Begum Sekendiz Bore and Peter Henderson. A highlight for us today was the showcase of the A-Class Showcar Installation, with the car put into a beautiful foggy scenery.

Check out the first videos on The Avant/Garde Diaries here.

Photography: Highsnobiety

Take a preview look at the Transmission1 installations after the jump.

Raf Simons talks about his involvement in the project.

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