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Clothing February, 3 2014

INDUSTRY INSIDERS | Art Comes First

The art collective founded by friends Sam Lambert and Shaka Maidoh successfully balances projects that have commercial fashion appeal, with their conceptual origins. Art Comes First and its rotating members pave the way in an industry that is all too often caught up in its own transient nature, with projects that are created from a shared admiration of craftsmanship and dedication to its history.

Both Sam and Shaka have an extraordinary eye for detail, one which is intrinsic to their vocational work and overflows into every single aspect of their lives. Sartor is not just a design discipline for them, it’s a way of life; a faith. The Art Comes First projects include capsule collections, collaborations with brands such as PONY, and exhibitions at trade shows including Pitti Uomo and CIF.

We visited Sam and Shaka in their London studio, which is the playground for their ideas and creations. The Art Comes First aesthetic vision fully consumes their adopted home, creating an even stronger context for their collections and projects. Watch out for our interview with Art Comes First in the Highsnobiety Spring/Summer 2014 magazine, arriving in Spring.

Shot for Highsnobiety by: Jake Churchill

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