Lately, it feels that luxury brands are stepping out of their comfort zone by getting creative with their house codes. Recent standouts include Moncler's pup-approved Puffer Jacket or Prada’s Mahjong Set. And now, we have... A Loro Piana frisbee.
Yes, you read that right. The Italian brand has decided to put its fine knitwear craftsmanship on hold for a very luxe frisbee moment. Sure, some of us wouldn’t drop that much cash on a frisbee, but you know who would? The Roys. Imagine hitting the white-sand beaches of the Maldives with Succession’s protagonists, only for Kendall to pull this Loro Piana frisbee from his nappa leather duffel bag. It’s not unbelievable.
The Portofino frisbee comes in two colorways: a matte red and navy blue. It is composed of PVC plastic, ideal for the perfect flight path. It also features the brand's logo at the front to give it a more luxurious touch. The piece comes in a soft waterproof pouch to complete the exclusive look.
We don't immediately associate items like this with the burgeoning quiet luxury boom, but leaders of the movement like Loro Piana are flipping the script by bringing playfulness to its elevated aesthetic. This Portofino Frisbee is just another proof that even sophisticated labels can succeed at crafting fun pieces.
Shop the Loro Piana frisbee below.
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