Run Your Way
ABOUT
Earlier this year, New Balance launched its global Run Your Way campaign with a philosophy that champions all kinds of running amongst all kinds of individuals. There is no wrong way to run, only your way — and your way makes you part of something much bigger than you think.
The campaign is all about getting rid of preconceptions of what ‘normal’ runners look like and building communities that welcome everyone, regardless of their level or relationship with the sport. Whether it’s a jog on the weekend with friends or full-blown marathon training, we can all proudly call ourselves runners.
