This morning, Supreme took to the web to officially announce an online shop for UK and European customers come this fall. Until now, customers on the other side of the pond were very limited in their choices for shopping the New York brand with only one flagship store in London along with a few pieces carried at select stores across Europe. The opening of an online shop for its fans abroad had been rumored for some time now and is welcome news for anyone that’s had to pay a pun-intended premium.
Accompanying the announcement was a single image of what looks to be a piece or two from the brand’s upcoming collection. We’ll keep you updated as we hear more and we should expect the lookbook for the upcoming season to drop within the next two weeks, followed by the release of their Fall/Winter 2013 collection shortly after.