Among the first in what would later be called “streetwear,” Shawn Stussy’s brand was founded in 1980 and since the early ’80s has used Shawn’s last name, which he scrawled on his handcrafted surfboards, as its logo. So for the redesign, a very flexible Stussy is configured into his own logo which naturally includes a bit of street culture’s medium of choice – spray paint.
Founded 14 years later in New York City, Supreme has since gone on to become one of the most respected brands in streetwear and fashion in general. Drawing heavily on Barbara Kruger’s conceptual artwork, the brand’s logo has been reworked with Jebbia in a number of poses outfitted in Supreme’s sought-after box logo tee. Kermit the Frog makes an appearance, too, after laying low since the Spring/Summer 2008 season.
Enjoy the two pieces above and stay tuned for more.