Sports

Sports • Jan 9, 2014

Check Out the NBA’s ‘Nickname’ Jerseys

Following months of teaser images, we’re now privy to actual photos of the planned NBA nickname jerseys that will be worn by the Miami Heat on three occasions – Friday against the Nets, January 21 against the Celtics, and April … Read more
Sports • Jan 9, 2014

The NFL’s Occasional Search for a European Identity

In many ways, the league’s Europe Tour is Christmas. Every time it happens, we voluntarily dive into a world full of wanted experience at the expense of acknowledging a brutal reality – one day is hardly satisfactory. Why do I … Read more
Sports • Jan 3, 2014

Watch the Nike+ FuelBand SE in Berlin

Following its stop in Paris and London, Nike brings their FuelBand SE to Berlin for a trial run through the German capital. Just like the two previous installments, the video was created to promote NikeFuel Guide, designed to inspire users… Read more
Sports • Dec 23, 2013

NikeFuel London

Continuing the initiative around the newly launched Nike+ FuelBand SE through local film endeavours, Nike presents the new NikeFuel London short film. Once again various tastemakers and sports are highlighted, demonstrating the diverse use… Read more
Sports • Dec 17, 2013

Nike and AKQA present NikeFuel Paris

To help launch the Nike+ FuelBand SE in France, Nike teamed up with AKQA to kick-start a European initiative on movement. Facing the challenge of introducing the new metric that is NikeFuel, as well as giving the Nike+ FuelBand SE a… Read more
Sports • Dec 16, 2013

OMA x Dufarge Flag Deck

Dutch skate brand/shop Dufarge teams up with renowned architect Rem Koolhaas’ firm OMA on the Flag Deck designed after the shop’s favorite skate spot in Rotterdam. Featuring the work of Rem Koolhaas, the spot’s floor design represents the… Read more
Sports • Dec 12, 2013

Watch Extreme Bike Stunts in “Road Bike Party 2″

Although still a niche sport, mountain bike trials have been gaining popularity among the mountain bike community as seen previously in the “Road Bike Party” video on YouTube. The discipline involves riders attempting to pass both man-made… Read more
Sports • Dec 11, 2013

Zoo York presents “King of New York”

Zoo York presents their latest skate video, “King of New York.” Shot entirely in New York City, the short film stars Chaz Ortiz, Dave Willis, Kevin Tierney, Travis Glover, Ron Deily and Brandon Westgate. Ricky Oyola makes a special guest… Read more
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