y-3 Archive • Highsnobiety

Thursday, April 25th, 2013

Y-3 Launches Spring/Summer 2013 Interactive Campaign Film

In 2013 adidas and Yohji Yamamoto celebrate 10 years of Y-3, a collaboration based on seeming opposites combining adidas’ sports technology and Yohji Yamamoto’s design aesthetic. The communication campaign for Spring/Summer 2013 captures the essence of Y-3, led by photographer…

A$AP Rocky by Craig McDean for Interview Magazine

asap-rocky-craig-mcdean-interview-magazine-00

ASAP Rocky is making a lot of covers these days, especially for lifestyle and fashion magazines. For April 2013 he graces the cover and pages of Interview Magazine. Shot by photographer Craig McDean. ASAP wears Y-3, Alexander Wang, Givenchy, Siki…

IN MOTION | Y-3 Qasa

Today we present the next chapter of our IN MOTION video series, focusing on highlighting great products through moving visuals. Today’s episode features an exclusive preview of the Y-3 Qasa, an entirely new sneaker that is part of the Y-3…

Buyer’s Guide: A Selection Of Colourful Spring Season Sneakers

Winter is not even close to ending soon, yet we already notice the days getting longer again – bit by bit. Yes, even after weeks of grey winter dreariness, the sun celebrated a much anticipated comeback, giving us a first…

Y-3 Fall/Winter 2013-14 Collection

This season, Y-3 continues the celebration of its 10th anniversary by looking forward to a future looking back on its past. Shown on Manhattan’s Lower East Side on Sunday, February 10th, as part of New York fashion week, the collection…

Y-3 Launches Its First Men’s Fragrance – Black Label

On January 19th, 2013 Yohji Yamamoto and adidas celebrate ten years of Y-3 with the introduction of Y-3’s first men’s fragrance, entitled Black Label, during Men’s Fashion Week in Paris. “The fragrance opens with a masculine sparkling accord of cardamom…

Y-3 Launches Sunglasses Collection with Linda Farrow for Spring/Summer 2013

Y-3 has teamed up with Linda Farrow on a collection of sunglasses for Spring/Summer 2013. Fusing vintage inspiration and modern sports style, the collection brings together the DNA’s of adidas and Yohji Yamamoto, while maintaining an overall high level of…

Y-3 Tokyo Trainer ‘Floral’ Spring/Summer 2013

Today we can give you a first preview from the upcoming Y-3 Spring/Summer 2013 Collection. Yohji Yamamoto and adidas took a more colorful route next season and heavily worked with floral prints. The same print was also applied to the…

Yohji Yamamoto for adidas Y-3 Spring 2013 Men’s Collection

The latest collection from Yohji Yamamoto’s adidas-backed Y-3 line was presented today in NYC. This season they went all the way tech-ninja with a bevvy of sporty, flowing styles in lightweight utilitarian fabrics. Though the majority of pieces follow a…

Buyers Guide: 8 Light Rain Jackets

Now the seasons are changing and we are getting closer and closer to Autumn we might as well prepare ourselves with a useful Rain Jacket. Not necessary a warm padded thick bad weather item but a nice functional lightweight Rain Jacket…

+ View More Posts

Highsnobiety

y-3

Thursday, April 25th, 2013

Y-3 Launches Spring/Summer 2013 Interactive Campaign Film

Monday, March 25th, 2013

A$AP Rocky by Craig McDean for Interview Magazine

Thursday, March 21st, 2013

IN MOTION | Y-3 Qasa

Wednesday, February 13th, 2013

Buyer’s Guide: A Selection Of Colourful Spring Season Sneakers

Monday, February 11th, 2013

Y-3 Fall/Winter 2013-14 Collection

Friday, January 18th, 2013

Y-3 Launches Its First Men’s Fragrance – Black Label

Tuesday, November 20th, 2012

Y-3 Launches Sunglasses Collection with Linda Farrow for Spring/Summer 2013

Wednesday, October 31st, 2012

Y-3 Tokyo Trainer ‘Floral’ Spring/Summer 2013

Monday, September 10th, 2012

Yohji Yamamoto for adidas Y-3 Spring 2013 Men’s Collection

Wednesday, August 29th, 2012

Buyers Guide: 8 Light Rain Jackets