A while ago we announced the opening of the first free standing Thom Browne flagship store outside of the US. We were not surprised to learn that the store would open in Tokyo, with Japan being the biggest global market for the American designer.
Located in the Aoyama district, the store will open its doors this Saturday. Neighbors include Undercover, Marc Jacobs, Kate Spade and Prada and the space taken over by Thom Browne was formerly occupied by 10 Corso Como. The store looks beautiful and perfectly reflects the vision and aesthetic of Thom Browne. There is no sign on the outside of the store, just a small door and inside a cold, but beautiful interior welcomes you.
Once again Masamichi Katayama and his interior architecture firm Wonderwall were booked for the impressive job, showing once again their incredible skills in translating a brand’s image and vision into space. They are also responsible for the retail outlets of A Bathing Ape, Uniqlo and colette Paris.
Make sure to pass by the new Thom Browne Tokyo store when you are in Japan next time, it looks like it is worth it.
THOM BROWNE NEW YORK AOYAMA.
Address 2: Blue Building 5-3-20 Minami-Aoyama, Minato-ku, Tokyo thunk point A
Opening hours: 12:00 to 20:00
Phone Number: 03 -5 774 -4 668
Open Day: March 16 (Sat)
- Source: WWD