HS20PattaHighsnobietyHold on to Your Loves Tee

We're celebrating 20 years of Highsnobiety with 20 tees made alongside a curated selection of partners. Patta’s collaboration channels the brand's deep-rooted connection to music culture through a '90s R&B reference: En Vogue’s “Hold On.” The phrase “Hold on to Your Loves,” adapted for this tee, nods to the emotional essence behind why we create—be it music, fashion, art, or community. It’s a layered message about longevity, authenticity, and the many loves that drive our work, sealed with a subtle HS font play tying Patta and Highsnobiety together.