Double Tap to Zoom
Your Highsnobiety privacy settings have blocked this YouTube video.

Finnish pop singer ALMA just dropped a new single called "When I Die," and a video to go with it.

Filmed in her native Finland, the "When I Die" video shows a gothic last supper and ALMA digging her own grave, which is very in keeping with the singer's desire to make "pop, but darker."

The 23-year-old said, “This song was born from a big conversation about when and how we leave the world is so out of our control. We spend so much time worrying about things out of our control... I wanted the video to look like our last party, what might the night look like if we knew this was it.” Watch the video above.

The neon-haired singer's debut album Have You Seen Her? is slated for release April 5. "When I Die" is the second release from the album, and fans can expect a steady release of new tracks with "accompanying visual." Whether this means every track on the album will receive a video remains to be seen, but let's hope so.

We Recommend
  • Another Casually Classy Pair of Loafers From Used-to-Be Sneaker Brand Converse
  • adidas' Best British Sneaker Looks Better Handmade In Germany
  • New Balance Made the Perfect Beige Dad Shoe
  • adidas’ Slimmest Sneaker Doesn’t Have to Do Much to be Great
What To Read Next
  • To Make This Absurdly Suave adidas Sneaker, It Took Stone Roses & Manchester United
  • adidas’ Woven Ballet Sneaker Treats Ballerina Toes to Some Fresh Air
  • Jordan’s Greatest Sneaker Isn’t Just Cool. It’s an Ice-Cold Star
  • Nike's Beautiful “Hydrangeas” Air Jordans Are Already in Full Bloom
  • Patta Knows Itself
  • Playboi Carti Made Your Dad's Favorite Skate Brand Cool Again