Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
Highsnobiety
Double Tap to Zoom

Byredo's Ben Gorham on OFF-WHITE, Murakami & Creating the Perfect Scent

Written by Lia McGarrigle in Design
Your Highsnobiety privacy settings have blocked this YouTube video.
Subscribe to Highsnobiety on YouTube

Highsnobiety's Fenn O'Meally stopped by Byredo's flagship store in London to meet brand founder Ben Gorham and find out how he built one of the most sought-after perfume brands.

At 6 foot 5 inches, Gorham looks every bit the former pro basketball player, having left the game behind to go to art school. While studying, he discovered a fascination with scents and particularly how they can stir different memories within people.

Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now

In our chat, Gorham also discusses his collaboration with OFF-WHITE, the time he met Takashi Murakami, and the process of creating his first scent. Check it out in the video above.

In other design news, we spoke to Virgil Abloh about breaking barriers and questioning everything.

Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
We Recommend
  • Workwear Jackets Work All Year Round
  • Leveling up the Most Fashionable Alarm Clock
  • This "Bruce Lee" adidas Sneaker Makes Perfect Sense
  • Take A Hike! Columbia Hike Society Sets Off in Berlin
  • And This, Folks, Is How You Make the Perfect Dress Watch
What To Read Next
  • Daniel Arsham Is Tiffany & Co.'s Lucky Penny (EXCLUSIVE)
  • The Jordan "Skate Shoe" Does "Bred" Beautifully Well
  • At Gucci, Demna Is So Over Oversized Clothes
  • Pulse Check: The Rise of the WNBA
  • A Traditional British Tailor’s First-Ever Sneaker Collaboration
  • No One Fights Harder for Streetwear Indies Than Lil Yachty
Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now