Highsnobiety
Double Tap to Zoom

Brand: SHOOP

Season: FW18

Key Pieces: The long sleeve "ADULTE PLAYER" tee has an eye-catching graphic on the front, and the collection's tasteful use of purple really shines in the soft cotton hoodie with "FAKE NEWS. MAKE BELIEVE" embroidered on the front in tonal stitching.

Release Date: Available now

Buy: Shoop

Editor’s Notes: Madrid/Tokyo-based label SHOOP's FW18 collection hinges around the current discussion of fake news, post-truth media, and distortions of reality. This drop presents streetwear staples alongside uniform elements for an interesting compound of formal and casual styles. Naturally, the lookbook evokes the mood of the era with a set of fake (but quite believable), insurance ads and recruitment posters, which also tap into the officecore trend of wearing shirts and ties styled with sneakers, graphic tees and hoodies.

Would you cop the fake news-inspired collection? Let us know your thoughts in the comments.

We Recommend
  • Face Value: The 5 Best Beauty Drops of January
  • The North Face Is Building Its Own Backpack-Jacket
  • Cecilie Bahnsen's The North Face Collab Is as Goth as It Is Floral
  • The North Face’s Techy Offtrail Is Beauty & Brains
  • An Ultra-Rare North Face Jacket Ripped From the '90s, Remastered & Perfected
What To Read Next
  • Nike's Wild & Wavy New Sneaker Has Literal Astra Aura
  • Nike's Outdoorsy Clog Gets Its Denim Dirtied
  • How Miles Caton Got In His Bag for Louis Vuitton (EXCLUSIVE)
  • First Look: Wales Bonner Meets adidas Y-3
  • Vans' Dummy Thique Skate Shoe Is (Almost) Too Luxe to Skate
  • An Air Max Fit for the Michael Jordan of Skating