Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
Double Tap to Zoom

The Good Company's SS19 Drop Is Inspired by the Lower East Side in Spring

Written by Max Grobe in Style
1 / 14

Brand: The Good Company

Season: SS19

Key Pieces: Swipe through to slide #9 for the best graphic delivery of the drop: a white tee with a "Underneath the Concrete The Dream is Still Alive" printed under some artwork of hands praying in front of the earth. The T-shirt's optimistic message is nicely contrasted with an eye-catching corporate media-style logo too.

Release Date: March 22

Buy: The Good Company

Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now

Editor’s Notes: New York streetwear label The Good Company's SS19 drop is inspired by the colors of the brand's home on the Lower East Side in spring. The bright delivery matches the brand's perennial good vibes and features graphic tees, long sleeves, hoodies, a jean jacket, bucket hats, socks, tote bags, and a lightweight Nalgene water bottle to stay hydrated.

Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
We Recommend
  • The Antwerp Six Obsession Is Finally Getting Some Context
  • Wales Bonner Is Helping Athleisure Grow Up
  • New Balance Trackside Makes Uniform Dressing Easy (& Elevated)
  • Winter's Worst Won't Get the Better of These Pants
What To Read Next
  • Why Do Brands Keep Returning to Fashion's Favorite Florist?
  • Yeezy Is Officially Sampling Itself
  • The Best Nike Sneaker Releases This Week
  • Painters Need Tough Ass Trail Shoes, Too
  • Is the Met Gala’s "Ordinary" Theme a Recession Indicator?
Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now