Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
Double Tap to Zoom

The Good Company's SS19 Drop Is Inspired by the Lower East Side in Spring

Written by Max Grobe in Style
1 / 14

Brand: The Good Company

Season: SS19

Key Pieces: Swipe through to slide #9 for the best graphic delivery of the drop: a white tee with a "Underneath the Concrete The Dream is Still Alive" printed under some artwork of hands praying in front of the earth. The T-shirt's optimistic message is nicely contrasted with an eye-catching corporate media-style logo too.

Release Date: March 22

Buy: The Good Company

Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now

Editor’s Notes: New York streetwear label The Good Company's SS19 drop is inspired by the colors of the brand's home on the Lower East Side in spring. The bright delivery matches the brand's perennial good vibes and features graphic tees, long sleeves, hoodies, a jean jacket, bucket hats, socks, tote bags, and a lightweight Nalgene water bottle to stay hydrated.

Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
We Recommend
  • This Good-Clothes Couturier Is Making Suits Cool
  • When Did a 100-Year-Old Bootmaker Get This Good at Sneakers?
  • Old People Make Everything Look Cooler
  • These Skaters Turned a 1995 Honda Van Into a Wild Salomon (EXCLUSIVE)
What To Read Next
  • Vans' Gigantic Skate Shoe Is Refreshingly Different
  • ASICS Mule-ifies Its Most Iconic Techy Dad Shoe
  • adidas' Viral Chinese New Year Track Jacket Finally Lands Worldwide
  • No Phones, Just Fans: Inside the Night Lady Gaga Took Over Los Angeles
  • adidas' Margiela-Flavored GAT Sneaker Became a Luxurious Runner
  • This Good-Clothes Couturier Is Making Suits Cool
Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now