In a world filled with many great divides, the age-old pastime of soccer has always served as the perfect antidote to discord. A unifying force connecting those of different walks of life, cultural backgrounds, and generations—soccer has stood the test of time, proving its influence reaches far beyond the peripheral label of “sport.”
It’s a cultural movement, it’s an aesthetic, it’s a way of life.
Leaning into this notion, adidas Originals' soccer collection makes the beloved game's transition into fashion a bit more mainstream. While the “sport” has always been at the center of athleisure-infused streetwear, supercharging trends like bloke-core and terrace culture, its true essence comes into focus as the main character of this narrative.
Highlighting some of the game’s classic moments that reflect quintessential junctures in a longstanding legacy, the trefoil logo has reissued a pair of beloved uniforms harkening back to an illustrious period in soccer history.
Revisiting Argentina’s celebrated 1994 World Cup outing, the famed away kits receive a subtle update to honor the storied national team. Outfitted with a fully embroidered AFA crest, a black diamond-studded three-stripe logo, and the statement number 10 on the back, observing all the greats who have worn the shirt, this jersey is unmistakably Argentine.
Shifting to another heralded national team that truly defines the sport’s far-reaching influence, Mexico’s 1985 away jersey gets a moment in the spotlight. Originally worn during the lead-up to the 1986 World Cup, hosted on Mexican soil, the renewed jersey boasts a traditional color scheme with the three stripes across the sleeves and a v-neck collar. Finished with the ornate Mexican Football Federation badge embroidered onto the right chest and a trefoil logo, the impactful design maintains the vintage essence of the "original."
An ode that celebrates “the world’s game” through style, the adidas Originals' soccer collection hacks a sacred symbol through the iconic jerseys of the Argentine and Mexican national teams originally sported by prolific players and now featured on fashion’s fiercest competitors. From artistic duo Rhe Carbonilla & Hunter Franklin hailing from New York to Colombian photographer Val Rios and Mexican content creator Jenn Torres residing in LA—these forces represent generations of faithful fans who recognize soccer as an integral part of their respective cultures, showcasing the game’s broad influence and elevated significance on the global style stage.
Arriving ahead of 2024's international soccer tournament, adidas soccer spotlights the new age of industry purveyors shaping the narrative around the sport and its place within culture. The athleisure powerhouse packaged up two bespoke gift boxes that equipped each muse with everything needed to rep their roots in the most authentic way. Choosing between Argentina and Mexico-themed sets, recipients in both NYC and LA were outfitted with a jersey, a matching pair of adidas iconic Gazelle sneakers, and complimentary jewelry and accessories—all the essentials needed to build out a special look fit to honor the heritage of the game we all love.
Nostalgia may be fleeting, so don't call it a comeback; call it an “OG Bringback.”
