Highsnobiety

While aesthetics are essential to every shoe design, many footwear brands consistently neglect a crucial component: comfort. Thankfully, brands like ALDO Shoes® are here to prove that comfort and style are not mutually exclusive.

To celebrate its 50 years of footwear, ALDO Shoe® is unveiling its Fall 2022 campaign to accompany the launch of its innovative Pillow Walk™ technology. As an introduction to comfort that refuses to sacrifice style, ALDO Shoes® FW22 is stepping into a new period that puts comfort at the forefront of design.

 

While engineering the next wave in comfort tech, ALDO Shoes® differentiates itself by offering style-forward yet comfortable silhouettes that can be worn in any situation. The latest campaign aims to provide pillowy comfort while still maintaining the quality looks the brand is known for.

ALDO Shoes® Pillow Walk™ technology was developed with molded sock foam, strategically providing wearers with extra padding in areas like the heel and balls of the feet. The dual density foam formula helps skip the infamous “break-in” period and offers wearers dreamy comfort all day long.

Looks like the Okurra and Safdie boast minimal designs to mirror their modest pricing, allowing the wearer to enjoy an easily accessible, high-quality style that doesn’t sacrifice comfort. Additionally, the Milena and Solanti are fashioned with an elevated heel silhouette and Pillow Walk™ padding, offering more of a stand-out look perfect for a long night out in the city.

 

“We’re heading into an era where style and comfort need to be synonymous,” says ALDO Shoes® Senior Vice President Daianara Grullon Amalfitano. “Style and comfort are always at the forefront.”

The mission is clear. Continue to offer trend-right styles that have made ALDO Shoes® a mainstay in fashion since 1972. Continue to show why the brand is still a desired destination in fashion. And finally, make sure the shoes are, well, comfortable.

Shop ALDO Shoes®️ FW22 collection, which features its Pillow Walk™ technology at aldoshoes.com.

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