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Just In Time for Sweater Weather, Isa Boulder Launches Menswear

Written by Alexandra Pauly in Style

Brand: Isa Boulder

Season: Fall/Winter 2022

Buy: Online at SSENSE

Editor's Notes: Isa Boulder, the experimental knitwear brand known for its crocheted garter belts and bodysuits, is expanding into menswear.

A master at bringing unexpected sex appeal to the grandmotherly art of crochet, the Bali-based label extends its reach to warmer, more practical apparel with its first menswear collection.

Isa Boulder
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"The Isa Boulder guy is a geek about knitwear fashion — someone who is obsessed with the craft and appreciates the seamless aspect of knitwear," co-founder Cecilia Basari said in a press release.

Pivoting from body-con dresses to cozy, oversized sweaters, Basari and co-founder Yuli Suri crafted camo print pullovers, knit trousers with balloon-shaped legs, and loose-knit toppers woven with tubular, rope-like strands.

The design duo launched Isa Boulder in 2020 as a swimwear brand. Their satin-y, ruched bikinis quickly caught the attention of celebs (Kylie Jenner and Rowan Blanchard included), building buzz around the then-mysterious imprint.

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Basari and Suri subsequently expanded into knitwear, launching the category with fishnet-like leggings, tops, and dresses that garnered Isa Boulder even more celebrity fans: Dua Lipa, Kim Kardashian, FKA twigs, and Alexa Demie have all sported the label's figure-hugging separates.

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While Isa Boulder's menswear debut bares far less skin than its previous collections, Basari and Suri still manage to bring a tactile sensuality to chunky pullovers and billowing knit pants. Bring it on, sweater weather.

Alexandra Pauly

Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.

Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.

Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.

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