Launched in 2009, Jacquemus is the brainchild of self-taught designer Simon Porte Jacquemus. At 19 years old, the French designer founded the label in honor of his late mother. Defined by breezy cuts, workwear influences, and a heavy dose of Southern-French nonchalance, the label has grown to become one of the leading names in luxury fashion.
If you’re interested in fashion and have Instagram (we’re guessing that’s a yes to both) then you’re no doubt familiar with Jacqeumus show hype. From French lavender fields to runways embedded in swaying wheat fields, the brand knows how to capture social media’s attention. On the heels of yet another hit show for Fall 2021, Jacquemus’ influence on modern style has never been more apparent.
Since the Fall 2021 show, we’ve had a hard time thinking of anything other than Jacquemus, so we’re indulging our cravings with the help of Browns.
Shop our favorite Jacquemus SS21 pieces below.
La Chemise Henri Still Life Shirt
Jacquemus collections are usually dotted with big — but somehow understated — graphics. The Henri shirt is the perfect example with an eye-catching still life as its visual lead.
Le Caleçon Cherry Print Boxers
What’s more relaxed than wandering around a small French town in a pair of boxer shorts? Rien. Jacquemus is an expert at capturing the intangible essence of life in Southern France.
Green Le Porte Azur Leather Wallet
One of the label’s most loved components is its accessories offering. From tiny handbags to normal-size wallets, pared-back design and elevated detailing are the name of the game.
Le Caleçon Floral Print Boxer Shorts
Yet another perfectly understated graphic. Who knew that an all-over floral print could be so quiet?
Le T-Shirt Haricots Top
One of Jacquemus’ primary tactics for transporting us to Provence is the inclusion of food. Just last season we had a whole collection revolving around breakfast, and this summer we’re representing for the green beans in this tee.
La Chemise Santon Leaf Print Shirt
Cut from pure cotton, the Santon Shirt sits effortlessly between being a shirt and an overshirt. It’s a versatile, everyday piece underpinned by luxury.
Le Banane Leather Cross Body Bag
Jacquemus’ ability to create sophisticated, high-end pieces that don’t skimp on utility is one of the label’s great assets. This leather crossbody bag epitomizes that skill.
Le Blouson Grain Jacket
Arguably this season’s best jacket, Le Blouson Grain features a boxy fit and hard-wearing, pure cotton construction. Woven tape frames the beautiful sage colorway which styles with everything in your wardrobe.
Le Pantalon Grain Utility Trousers
Love the jacket? Cop the pants, too. Workwear meets luxury in this pair. From adjustable hems to oversized cargo pockets, Le Pantalon Grain is stacked with eye-catching details.
Le Chiquito Leather Mini Bag
Even if you've never heard of Jacquemus before, you’ve almost definitely seen the label’s highly memeable mini bags. Le Chiquito is a returning character in Jacquemus collections, and for good reason.
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