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Simon Porte Jacquemus, lavender aficionado and purveyor of microscopically-sized handbags, has presented a travel guide to his beloved Marseille. Who here ordered an extra-large helping of joie de vivre?

The designer grew up in Salon-de-Provence, a small town some 40 miles from France’s second city, before relocating to Paris, where he started his eponymous label while working as a sales assistant at Dover Street Market. Despite that, Jacquemus has always been much of a home bird, splitting his time between the sun-drenched south and his atelier in the capital. When you see the content below, it’s pretty evident as to why.

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« MON MARSEILLE » JACQUEMUS MINI CITY GUIDE

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In the extraordinarily FOMO-worthy clips, Jacquemus presents a mélange of the city’s best bars, clubs, boutiques, hotels, and general attractions. Like stepping into a Gallic fever dream, it’s easy to grasp the aesthetic touchstones that have come to define the 30-year-old’s design language.

The pandemic might have put a stop to most travel just now, but when flight routes open up again, what better way to celebrate freedom than a glass of wine and some hearty bouillabaisse in a restaurant that overlooks the clear blue waters of the Mediterranean? Find the list of Jacquemus’ haunts below, and then excuse me as I sigh forlornly while looking out the window of my Berlin apartment.

Restaurants

Yima
Mercerie
Épicerie L’Idéal
Chez Yassine
Chez Étienne
Chez Paul (Goudes)
Pizzeria la Bonne Mère
Sepia
La Relève
Otto
Tuba
Le Bar des Amis
Chez le Belge
Chez Jeannot
Vanilla Noire
Bricoleur de Douceurs
Boulangerie Maison Saint-Honoré

Stores

Jogging
Maison Empereur
Maison Mère
Quartier des Antiquaires
Honoré
Librairie L’Odeur du Temps
Le Père Blaize

Things to See

Notre-Dame de la Guarde
Calanque de Sormiou
Grand Roue de Marseille
Cité radieuse de Marseille
Niolon
Plage Malmousque
L’Estaque
Le Train de la Côte bleue
Taxi Bateau

Nightlife

Le Café de L’abbaye
Bar Gaspard
Viaghiji Di Fonfon
Le Bar sur la Mer
Baou

Hotels

Les Bords de Mer
Hotel Maison Empereur
Le Petite Nice
Jogging Samena
Les Cabanons de Fonfon
Le Rhul