English football club Liverpool FC is reportedly on the verge of signing the biggest kit deal in Premier League history, Forbes reports. The Nike contract is expected to be worth more than Manchester United’s $91 million deal with adidas.
Liverpool is currently sponsored by New Balance, however, the $55 million contract will expire at the end of this season, meaning the Nike partnership would begin for 2020-2021.
While a deal worth more than $91 million would be the largest in Premier League history, it would be just the third highest in football behind FC Barcelona’s $122 million per year Nike contract and Real Madrid’s $134 million adidas sponsorship. At the moment, Nike sponsors three Premier League teams in Chelsea FC, Tottenham, and Brighton and Hove Albion. Chelsea’s deal is the largest of the three, worth $73 million a year.
Visit Forbes for more surrounding Liverpool FC’s expected deal with Nike.
- Source: Forbes