Brand: Madewell

Season: FW18

Key Pieces: Denim jackets, grey pull-over hoodie and tees are simple but super clean.

Editor’s Notes: Premium denim label Madewell, the younger-leaning version of J. Crew, has officially launched its first-ever men's collection, encompassing 38 pieces.

Consisting of various essential denim styles like jeans and jackets, along with sweatshirts and T-shirts across three fits: skinny, slim and straight -- the design team created functional pieces that can be perfectly slotted into any wardrobe. In addition, the denim fabrics utilized for the line incorporates stretch tech to evoke the classic rigid detailing without the need of break-in time.

“Our goal was to make a wearable collection, rooted in denim,” says Madewell president Libby Wadle. “These are classic-meets-modern pieces that fit exactly the way our Madewell guy would want them to, in washes that only get better with age.”

To celebrate the launch of the collection, Madewill is opening a pop-up at Crest Hardware in Brooklyn (55 Metropolitan Avenue, Brooklyn, NY 11211), beginning September 14 until September 16, where customers can preview and purchase the line.

For more details and availability, head over to Madewell's online store now. Pricing for the men's collection ranges from $39.50 USD to $128 USD.

Up next, ICECREAM Made In Italy is all about luxe footwear for its first drop.

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