Noah ss20 campaign

Brand: Noah

Season: SS20

Key Pieces: Standouts from Noah’s SS20 collection include the paisley pants (slide #2) and the grey checkered shirt and matching shorts (slide #5).

Release Date: Available now

Buy: Noah flagship stores and online

Editor’s Notes: Noah uses its SS20 collection to reflect on ocean conservation. The playful campaign takes a stand to combat marine pollution, stating that it aims to take a "dark look at some of the problems in the ocean that appear to be of our own making."

Noah's latest lookbook is full of bright, bold, colorful prints spread across staple items such as plaid shirts, hoodies, and T-shirts. There are a few pairs of pattern-covered swim shorts, too, and as always, there's a strong — albeit minimal — accessories selection, with the caps and bandanas arriving as particular standouts.

The vibrant summer-ready collection is a testament to the brand’s continued and unfailing attention to craftsmanship and a keen eye for emerging trends across skate, surf, and music cultures.

You can go ahead and cop the collection at Noah's flagship store as well as online.

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