Double Tap to Zoom

Get ready to live in a world where Samuel L. Jackson will be delivering news and weather updates to you every morning. Amazon has announced a major update to its Alexa device featuring the movie star's voice integrated as an alternative voice option.

Using neural text-to-speech software, Amazon is able mimic real human voices, including celebrities. The new tech is unlike other celebrity voice integrations softwares as it doesn't rely on prerecorded phases instead deep learning techniques to make Alexa sound more like a real human being.

To make the Jackson experience more authentic, Amazon will offer both explicit and clean versions of Jackson’s voice, and launch later this year for a “special price” of $0.99 for anyone who purchases it in 2019 (after which it’ll cost $4.99).

Amazon is also promising that more celebrities will arrive next year.

We Recommend
  • Shoes to Hit the Ground Running In. Literally
  • What a 13th-Century Temple Reveals About Where Shinzo is Heading
  • Nike's Flagship Dad Sneaker Is Seeing Red
  • Nike’s Cupid-Coded Cortez Is Giving Valentine’s Day in the Spring
What To Read Next
  • The Honda Civic of Hiking Shoes Has Never Looked Better (EXCLUSIVE)
  • Another Aspect’s Secret to Success: “Some Call It Boring but It’s What People Want”
  • Boxing Champ Ben Whittaker Is ALO's Unlikely New Face (and It Makes Perfect Sense)
  • Nike's Unhinged Polka Dot Tabi Is Here Whether You're Ready or Not
  • Timberland Casts Off In Berlin
  • Shoes to Hit the Ground Running In. Literally