Double Tap to Zoom

On July 5, adidas will be launching its all-new 3MC skate shoe. Ahead of the release, the brand delivers the first entry in a three-part video series, promoting the drop.

3MC /// Donta finds Donta Hill, Deandre Thebpanya, Daewon Song, Marc Johnson, Jenn Soto, and friends taking to the streets of Los Angeles to do a little shredding, all while showcasing the aforementioned 3MC sneaker.

You can look forward to the 3MC arriving in three colorways next week, retailing for $65 USD. For more on the shoe, follow here.

In related news, BAPE's new "City Camo" decks will make you want to start skating.

We Recommend
  • adidas’ Chocolate Samba Is a Rather Good Seasonal Indulgence
  • adidas Is Making Comfortable Dressing Look Considerably Cooler
  • A Slim adidas Sneaker’s Ballerina Era Finally Comes to Fruition
  • From adidas to New Balance, the Seven Best Sneakers to Cop This Week
  • adidas’ Exquisitely Woven Samba Is a Texture Trove
What To Read Next
  • New Balance Turns a Pro Skate Shoe Into a Tasty "Breakfast" Flex
  • Vans’ Slip-on Skate Shoe Wears Pre-Worn Corduroy Pants
  • Converse’s Fluffy "UGG" Has the Sole of a Running Shoe
  • Nike’s Khaki Air Max Is a Full-on Fall Heater
  • Nike’s Ruggedized Recovery Sneaker Is Ready for Cold Days
  • This Archival Jordan Was Built Like a German Sports Car