Double Tap to Zoom

On July 5, adidas will be launching its all-new 3MC skate shoe. Ahead of the release, the brand delivers the first entry in a three-part video series, promoting the drop.

3MC /// Donta finds Donta Hill, Deandre Thebpanya, Daewon Song, Marc Johnson, Jenn Soto, and friends taking to the streets of Los Angeles to do a little shredding, all while showcasing the aforementioned 3MC sneaker.

You can look forward to the 3MC arriving in three colorways next week, retailing for $65 USD. For more on the shoe, follow here.

In related news, BAPE's new "City Camo" decks will make you want to start skating.

We Recommend
  • adidas' Cool Military Shoe Joins Wales Bonner's Wildly Luxe Army
  • Now This Is a Swanky Samba We Can Get Behind This Fall
  • adidas’ Chocolate Retro Sneaker Is an Italian Dessert
  • Wait, When Did the Humble Track Suit Get So Much Personality?
  • The Seven Best adidas Sneaker Releases This Week
What To Read Next
  • Up Close With Frank Ocean’s Fave New Prada Sneaker
  • A Slim adidas Sneaker’s Ballerina Era Finally Comes to Fruition
  • Nike’s Dadcore Sneaker Wears Good Workwear "Jeans"
  • Nike's Spiffy Forces Are All Squared Away
  • Nike's Slick Foamposite Dad Sneaker Is Outdoor-Ready