Double Tap to Zoom

Fool's Gold opened its sleek new flagship store in NYC last year, and the imprint founded by electronic music magnates A-Trak and Nick Catchdubs has just released its summer 2018 collection.

Your Highsnobiety privacy settings have blocked this Instagram post.

Encompassing warm-weather essentials in the form of graphic-printed T-shirts, and tote bags, hoodies, and a coach jacket, the range is detailed with distinctive Fool's Gold branding and carries a psychedelic beachwear vibe. The lookbook featured in the gallery above was captured by Aidan Cullen in Los Angeles, featuring the indie record label's artists, friends, and family, including Andrew Luce and Softest Hard.

With prices ranging from $24 to $89, you can purchase your favorite pieces at Fool's Gold now.

Also, peep the lookbook video below.

Your Highsnobiety privacy settings have blocked this YouTube video.

For more shopping, these new Prada shirts are literally flames.

We Recommend
  • This Small Label Is Behind Dickies’ Biggest (and Best) Pants
  • This Collab Proves Skaters Are Finally Embracing Football
  • adidas Takes the Word “Serve” to Whole New Heights For Roland Garros
  • adidas' Viral Chinese New Year Track Jacket Finally Lands Worldwide
  • This Good-Clothes Couturier Is Making Suits Cool
What To Read Next
  • Crocs Put Its Most Stylish Trail Sneaker in Drive
  • adidas Designed Luxed-Up Superstar “Birks”
  • Nike’s Scaly Tennis Sneaker Is Part Reptile, All Luxury
  • Nike Brewed Its OG Sneaker to Perfection
  • Nike’s Subtle Yet Striking Air Max Makes Every Thread Count
  • New Balance’s Unbothered Dad Shoe Decides to Get Loud