Double Tap to Zoom

Fool's Gold opened its sleek new flagship store in NYC last year, and the imprint founded by electronic music magnates A-Trak and Nick Catchdubs has just released its summer 2018 collection.

Your Highsnobiety privacy settings have blocked this Instagram post.

Encompassing warm-weather essentials in the form of graphic-printed T-shirts, and tote bags, hoodies, and a coach jacket, the range is detailed with distinctive Fool's Gold branding and carries a psychedelic beachwear vibe. The lookbook featured in the gallery above was captured by Aidan Cullen in Los Angeles, featuring the indie record label's artists, friends, and family, including Andrew Luce and Softest Hard.

With prices ranging from $24 to $89, you can purchase your favorite pieces at Fool's Gold now.

Also, peep the lookbook video below.

Your Highsnobiety privacy settings have blocked this YouTube video.

For more shopping, these new Prada shirts are literally flames.

We Recommend
  • How Hiroshi Fujiwara Made His Dream Collaboration a Reality (EXCLUSIVE)
  • “I Enjoy Disruption”: Inside Salehe Bembury’s Expansion Into Uber-Colorful Football Kits
  • Eddie Huang Knows Menswear. So Does His New Novel.
  • This Small Label Is Behind Dickies’ Biggest (and Best) Pants
  • This Collab Proves Skaters Are Finally Embracing Football
What To Read Next
  • Nike’s Newly Nude Node Mule Is Wellness Footwear At Its Brainiest
  • How Hiroshi Fujiwara Made His Dream Collaboration a Reality (EXCLUSIVE)
  • “I Enjoy Disruption”: Inside Salehe Bembury’s Expansion Into Uber-Colorful Football Kits
  • Nike's Chocolate-Coated Air Max Is Seriously Sweet
  • New Balance’s Miu Miu-Flavored Shoe Is a Sweet Strawberry Matcha Latte
  • adidas' Strappy Mary Jane Becomes Its Deer-est Ballet Sneaker