Double Tap to Zoom

Fool's Gold opened its sleek new flagship store in NYC last year, and the imprint founded by electronic music magnates A-Trak and Nick Catchdubs has just released its summer 2018 collection.

Your Highsnobiety privacy settings have blocked this Instagram post.

Encompassing warm-weather essentials in the form of graphic-printed T-shirts, and tote bags, hoodies, and a coach jacket, the range is detailed with distinctive Fool's Gold branding and carries a psychedelic beachwear vibe. The lookbook featured in the gallery above was captured by Aidan Cullen in Los Angeles, featuring the indie record label's artists, friends, and family, including Andrew Luce and Softest Hard.

With prices ranging from $24 to $89, you can purchase your favorite pieces at Fool's Gold now.

Also, peep the lookbook video below.

Your Highsnobiety privacy settings have blocked this YouTube video.

For more shopping, these new Prada shirts are literally flames.

We Recommend
  • We’re Officially in the Era of “Haute Wellness”
  • This Stylist Quietly Shapes the “Look” of All Your Favorite Brands
  • This Designer's Life Work? Growing Chairs From Trees
  • One Good Investment Moccasin
  • In the Era of Luxury Listening, You Deserve a Sci-Fi Speaker
What To Read Next
  • adidas’ Beatboxing Sneaker Makes Quite the Comeback
  • New Balance's Techy Dad Sneaker Airs Out Its Linens. Literally
  • We’re Officially in the Era of “Haute Wellness”
  • This Stylist Quietly Shapes the “Look” of All Your Favorite Brands
  • This Designer's Life Work? Growing Chairs From Trees
  • Vans' Big Belt Buckle Shredder Is a Total Prima Donna