Highsnobiety
Double Tap to Zoom

Joining the 997, 574, and 300, New Balance's 990v5 is now available for customization on the brand's NB1 design platform.

Prior to tinkering with the silhouette, the 990v5 features New Balance's "N" logo on the side, a Made In USA label and the American Flag on the tongue, "990" embroidery, and "V" branding, as well as ENCAP cushioning in the midsole and Ortholite insoles. When designing a pair, you can choose from 17 different customization points, including color options and fabrics. Each 990v5 is made by hand at New Balance's Maine factory.

Priced at $200, visit New Balance to customize the 990v5 today.

To stay updated on everything happening in the sneaker world, follow @Highsnobietysneakers on Instagram, check our sneaker release date calendar, and subscribe to our sneaker chatbot on Facebook to receive lightning quick updates to your inbox.

We Recommend
  • These Blacked-Out New Balances Aren't as Basic as You Think
  • The World’s Most Avant Retailer Made Some Stunningly Simple New Balances
  • Only Action Bronson Makes New Balance Sneakers This Weird & This Good
  • Are Miu Miu's New Balances Going Snakeskin?
  • Miu Miu's New Balances Were Already Super Flat. Now, They're Super Shiny
What To Read Next
  • Nike's Cleanest & "Melo"-est Jordan Sneaker Is Officially Born Again
  • All-Black Watches Are Rarely This Good
  • New Balance's "Calcium" Builds Deliciously Creamy Dad Shoes
  • The RIMOWA-Approved Young Designers Shepherding the Future of Design
  • Engineered Garments Makes Hairy Stompers From Boring Clarks
  • Nike's Next Jordan "Skate Shoe" Looks Like a Dunk (But It's Not)