Highsnobiety
Noah / Timex

While many have their sights set on Noah's upcoming adidas collaboration, the brand is prepping the release of another joint effort, arriving in less than 24 hours. Noah has in turn partnered with Timex to launch a collaborative watch, all in the name of marine life preservation.

Cheekily referred to as the Noah x Timex Ghost Nets Suck Watch, the timepiece calls attention to waterway pollution, specifically by ghost nets. Ghost nets are abandoned, non-biodegradable nets that eventually destroy marine ecosystems, left in the water by commercial fisherman.

Noah first targeted such pollution a little over two years ago with the release of the Ghost Nets Suck! tee. As the issue remains, the brand has brought back the same turtle mascot, here featured on the Noah x Timex Waterbury watch.

Based on the Timex 38mm Waterbury, the watch features a stainless steel case, Timex's INDIGLO backlight, and 50 meters of water resistance, in addition to a 100 percent recycled polyester band by We aRe SpinDye, a company whose dyeing process reduces the use of water and chemicals in its production.

The Noah x Timex watch ($125) will be available beginning November 26 at 11 a.m. EST on noahny.com. Ten percent of the proceeds will go to Ocean Defenders Alliance, an organization responsible for physically removing ghost nets and other harmful fishing debris from the ocean.

We Recommend
  • Image on Highsnobiety
    The Top 20 Justin Timberlake Songs of All Time
    • Culture
  • Image on Highsnobiety
    The Best Album Covers Of All Time Every Highsnobiety Reader Should Know
    • Culture
  • mad paris x casablanca
    The MAD Paris x Casablanca Royal Oak Watch Is On Sale Here
    • Watches
  • luxury shorts
    10 Summer Shorts to Get Prepped for Warmer Times
    • Style
  • best american brands Alpha Industries Calvin Klein Converse
    The 21 Brands That Define Americana
    • Style
  • Image on Highsnobiety
What To Read Next
  • a look at the Hikaru Matsumura x Melissa collaborative Mogu bag
    Hikaru Matsumura x Melissa’s Bag Collab Is a Satisfying, Y2K Trip
    • Style
  • boss ss24
    Sophia the Robot Is a BOSS Model Now
    • Culture
  • gucci ss24
    There's No Raining on Sabato De Sarno's Gucci Parade
    • Style
  • mains umbrella cane
    You Can Stand Under My $38K Mains Umbrella
    • Style
  • Guram Gvasalia
    Did Vetements' Guram Gvasalia & Kate Moss Just Go IG Official?
    • Culture
  • a look at the TAG Heuer x Team Izakawa watch collab
    TAG Heuer & Team Ikuzawa Celebrate Japan’s Lone Wolf With a Carrera Collab
    • Watches
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.