Double Tap to Zoom
Your Highsnobiety privacy settings have blocked this YouTube video.

Ahead of the 2018 European Athletics Championships, Nike releases a new visual profiling rising 100-meter specialist Reece Prescod. Directed by Ian Derry, the short details Prescod's preparation for the contest, showcasing the Nike athlete sprinting in iconic locations throughout Berlin.

“My vision was to try and articulate what it takes to become faster; the tiny margins of potentially training a whole lifetime to gain just a few centimeters,” says Derry. “Capturing a visual portrait of their physicality to bring to life their voice and story was a real privilege."

Prescod, who already holds the British 100m title, and is looking to break 10 seconds in this month's race, will lace up at the 2018 European Athletics Championships on August 6.

In related news, Nike is releasing a special edition Zoom Pegasus Turbo to celebrate Berlin running culture.

We Recommend
  • The Air Jordan 1 Low OG Is Looking "Pine" As Hell
  • The Coolest Shoe of the World Cup Is Already Cosigned By Virgil Abloh & G-Dragon
  • Nike’s Tennis Skater Crossover Is the Best of Both Worlds
  • Nike's Latest Futuristic Sneaker Might Just Be Smarter Than You
  • Travis Scott's Latest Nike Sneaker Is Every Bit as Fruity as It Is Fresh
What To Read Next
  • The Secret to the Perfect Everyday Jacket? A Little Bit of Leather
  • I Want an Investment Piece to Save Me
  • The Air Jordan 1 Low OG Is Looking "Pine" As Hell
  • It's Time to Take Under Armour's Fashion Game Seriously — This Collab is Proof (EXCLUSIVE)
  • Why Are You Still Overpacking For Summer?
  • Martin Margiela’s Historic Auction Puts His Wardrobe & Brain On Sale