Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.
Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.
Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.
Articles
EXCLUSIVE: Harry Styles' New Pleasing Collection Is All About the Birds & the Bees
HBO's Official 'Succession' Merch Tells Quiet Luxury to F*%k Off
TikTok Thinks Onitsuka Tiger's Mexico 66 Is the New adidas Samba
Sandy Liang's Beauty Lookbook
Björk Gives Bad Coachella Fashion the Finger
Repeat After Me: Negroni Sbagliato With Prosecco in It
No One Will Work With James Charles — So He's Launching His Own Brand
