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adidas Originals has dropped striking new colorways of their ADIZERO ARUKU shoe, a progressive design exploration of their iconic ADIZERO line’s DNA. Spotlighting an edgy Y2K-inspired aesthetic, the ADIZERO ARUKU expands, quite literally, upon the look of the ADZIERO’s elevated sole. Its new high-stacked mid-sole platform is built on plush SWIRLFOAM cushioning, which gives it both an eye-popping look and an extremely comfy feel, with high-energy return and a unique rocking motion.

The ADIZERO ARUKU was designed specifically for people with an on-the-go lifestyle, who want an elevated sneaker that still provides superior comfort. A mesh TPU body, incorporating the unmissable adidas stripes, sits atop nitrogen-infused foam, ensuring a marshmallow-soft bounce with every step. Its futuristic “rocker” shape makes navigating busy city streets a breeze, and flourishes like a synthetic suede tongue give the ADIZERO ARUKU a fashion-forward edge you won’t find at the gym.

Portuguese football star Rafael Leão and the London-based DJ Jords are the two trailblazers adidas Originals has chosen for the ADIZERO ARUKU campaign, which makes total sense — they’re both known as culture-defining multi-hyphenates of a generation who appreciate a bold and dynamic look. This new ADIZERO ARUKU drop is the ADIZERO remixed for 2025, stepping from the track onto the streets and into the future.

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