Highsnobiety
Double Tap to Zoom

adidas Originals has dropped striking new colorways of their ADIZERO ARUKU shoe, a progressive design exploration of their iconic ADIZERO line’s DNA. Spotlighting an edgy Y2K-inspired aesthetic, the ADIZERO ARUKU expands, quite literally, upon the look of the ADZIERO’s elevated sole. Its new high-stacked mid-sole platform is built on plush SWIRLFOAM cushioning, which gives it both an eye-popping look and an extremely comfy feel, with high-energy return and a unique rocking motion.

The ADIZERO ARUKU was designed specifically for people with an on-the-go lifestyle, who want an elevated sneaker that still provides superior comfort. A mesh TPU body, incorporating the unmissable adidas stripes, sits atop nitrogen-infused foam, ensuring a marshmallow-soft bounce with every step. Its futuristic “rocker” shape makes navigating busy city streets a breeze, and flourishes like a synthetic suede tongue give the ADIZERO ARUKU a fashion-forward edge you won’t find at the gym.

Portuguese football star Rafael Leão and the London-based DJ Jords are the two trailblazers adidas Originals has chosen for the ADIZERO ARUKU campaign, which makes total sense — they’re both known as culture-defining multi-hyphenates of a generation who appreciate a bold and dynamic look. This new ADIZERO ARUKU drop is the ADIZERO remixed for 2025, stepping from the track onto the streets and into the future.

Discover more.

We Recommend
  • No Thoughts, Just an Exquisite Sashiko Denim adidas Walking Shoe
  • The Classic adidas Samba, Made Thrillingly Frilly
  • A Conceptual Footwear Designer Is Let Loose on a Classic adidas Runner
  • The Power of the Originals: The adidas Superstar's Next Steps
  • How to Rock the adidas Aruku Without Breaking a Sweat (Literally)
What To Read Next
  • From Court to Culture, Wilson Rewrites the Playbook
  • Vans’ Superior Skate Shoe Has a Pocket Full of Sunshine
  • One of Fashion's Great Young Talents Reinvigorates Its OG Conservationist
  • The Aluminium Backpack Only RIMOWA Could Make
  • New Balance's Nutty Dad Shoe Has Some Serious Sweet Charm
  • These Nike Slides Think They’re UGGs (Just Don’t Tell 'Em)