AMI x PUMA Is Outdoorswear with a Side of Parisian Chic
Release Date: available now
Buy: Highsnobiety Shop
Editor's Notes: After first introducing their collaboration to us at the start of the 2022 through a photoshoot featuring Romeo Beckham and Mia Regan, PUMA and AMI have returned with a sequel.
This time around, the collection lookbook features musician GIVĒON and model Quannah Chasinghorse. And while there are noticeably more clouds in the sky as they explore the great outdoors compared to the first lookbook, the philosophy behind the clothing remains much the same.
Alexandre Mattiussi, Founder and Creative Director of AMI, was inspired by what his friends and family wear in their everyday life for their first link-up, calling it "both comfortable and elegant." And the second coming together between the two brands explores much of the same grey area between comfort and elegance — just with a few more layers and outdoors-inspired pieces.
In the new collection, some highlights we saw previously return such as the long mac coat which is offered in a thicker, textured fabric. And the popular tracksuits are back too, offered in new hues and fits, including a massively oversized pair of purple pants.
As the two brands have connected with their gorp-y side for this release, there are also highly practical winter-appropriate pieces dropping such as a fleece jacket along with co-branded puffer jackets and light rain jackets.
And naturally, as with any PUMA collection, there are also sneakers involved. Bringing four models to the table, ranging from the outdoors-y TRC Blaze Mid to its 70s-inspired Rider sneaker, each of the shoes features either orange, green, or blue hues to go with the rest of a collection suited for full matching outfits.
"The goal was a playful, colorful collection, rich in volume and in extravagant details. It is a new chapter on the story we began developing during our last collaboration. We are now taking things further," Alexandre Mattiussi, said about the new collection. And by amping things up a gear, the two have created an outdoor-ready winter wardrobe for the upcoming months.
