If you've been looking for the perfect hybrid between a smartwatch and a luxury timepiece, Golden Concepts might just have the solution for you.

When it comes to the Apple Watch, there are plenty of iterations available – from face size to strap color and material – but it is pretty limiting in terms of design. Sure, there's an Hermès version available, but it doesn't get much more exciting than that.

For many wearers, the features of a smartwatch are core to their routine. Tracking steps, heart rate, and so on – something a regular watch can't do, no matter how luxurious it may be. Oh, the age-old question of whether to sacrifice technology for luxury!

But, you don't necessarily have to. Golden Concepts have created a case for your Apple Watch, taking inspiration from heritage watchmaker Richard Mille.

Crafted in titanium and PLY carbon composite, the cases are designed to fit Apple Watch Series SE, and 4 through 7, the case comes in a handful of different colorways and designs, including colorful options like red and blue, as well as timeless black and white iterations.

Your Highsnobiety privacy settings have blocked this Instagram post.

The cases aren't exactly cheap – they retail at $1,099 with more expensive versions available as well – but they are definitely more affordable than the most "affordable" Richard Mille, which will set you back around $80,000.

If you're looking to upgrade your Apple Watch, the cases are currently available online on the Golden Concepts website, alongside other iterations (there's also a strap that takes inspiration from a classic Audemars Piguet Royal Oak if you fancy).

We Recommend
  • how to lace shoes Lacing sneakers
    Watch Our Step-by-Step Guide to Lacing Your Sneakers Properly
    • Style
  • Image on Highsnobiety
    So, this Cartier Watch Might Set You Back $1.6 Million
    • Style
  • Image on Highsnobiety
    IWC’s Roving Big Pilot Watch Exhibition Finally Goes Digital
    • Watches
    • sponsored
  • mad paris x casablanca
    The MAD Paris x Casablanca Royal Oak Watch Is On Sale Here
    • Watches
  • Image on Highsnobiety
    The Best Fashion Documentaries Every Highsnobiety Reader Should Watch
    • Style
  • Image on Highsnobiety
What To Read Next
  • Nike is updating its iconic Tech Fleece for 2023.
    Nike's Revamped the Uniform of the Roadman (& Haaland)
    • Style
  • kaws sky high farm nike air force 1
    Sky High Farm & KAWS' Air Force 1s Stand on Simple Business
    • Sneakers
  • nocta nike fleece 8000 peaks collection
    NOCTA x Nike's New Fleece Is Actually Season-Appropriate
    • Style
  • anthony edwards adidas ae 1 sneaker
    Anthony Edwards' adidas Basketball Shoe Is Coming in Hot, Believe That
    • Sneakers
  • Justin Bieber Wearing a Hoodie With One Sleeve Dangling
    Can Someone Check On Justin Bieber?
    • Style
  • Plisse Milk Frother
    Plissé Homeware to Make the Season Bright
    • Design
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.