If you've been looking for the perfect hybrid between a smartwatch and a luxury timepiece, Golden Concepts might just have the solution for you.
When it comes to the Apple Watch, there are plenty of iterations available – from face size to strap color and material – but it is pretty limiting in terms of design. Sure, there's an Hermès version available, but it doesn't get much more exciting than that.
For many wearers, the features of a smartwatch are core to their routine. Tracking steps, heart rate, and so on – something a regular watch can't do, no matter how luxurious it may be. Oh, the age-old question of whether to sacrifice technology for luxury!
But, you don't necessarily have to. Golden Concepts have created a case for your Apple Watch, taking inspiration from heritage watchmaker Richard Mille.
Crafted in titanium and PLY carbon composite, the cases are designed to fit Apple Watch Series SE, and 4 through 7, the case comes in a handful of different colorways and designs, including colorful options like red and blue, as well as timeless black and white iterations.
The cases aren't exactly cheap – they retail at $1,099 with more expensive versions available as well – but they are definitely more affordable than the most "affordable" Richard Mille, which will set you back around $80,000.
If you're looking to upgrade your Apple Watch, the cases are currently available online on the Golden Concepts website, alongside other iterations (there's also a strap that takes inspiration from a classic Audemars Piguet Royal Oak if you fancy).