For its latest collection, Amsterdam-based clothing label Daily Paper partners with Tunisian DJ and electronic music producer, Loco Dice, for “Souks of Maghreb.” The capsule draws from the culture established in North Africa, as products are influenced by various spices.
Daily Paper’s third collaboration with Loco Dice consists of T-shirts, long-sleeve tops, a white Saffron Jeleba, caps, socks, tote bags, and a rug. The rug is available exclusively in Italy, however. To showcase the collection, Daily Paper journeyed to Marrakech, Morocco for a lookbook captured by Mous Lamrabat.
“The Back To The Roots capsule is a collection extremely close to my heart. It provides the world with a taste of Marrakech: the colors, traditions and the red city’s famous market district, the souk,” says Daily Paper co-founder, Abderrahmane Trabsini. “Shooting the campaign and including key cultural pieces within the capsule is how we wanted to not only pay homage to my great city but showcase the injections of tradition.”
Priced from $17 to $180, you can shop Daily Paper and Loco Dice’s “Souks of Maghreb” collection now at the Daily Paper flagship in Amsterdam, select retailers in Italy, and online.
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