Highsnobiety
Double Tap to Zoom

Drake has become the first artist to reach over 50 billion streams across all music platforms, according to his record label.

In a statement, Republic Records praised the rapper as "the first artist to surpass 50 billion streams across all global streaming platforms." The achievement follows the success of his album Scorpion, which was recently confirmed as the first full-length record to rack up one billion streams in a week. Drake also shattered Spotify and Apple Music's single-day streaming records.

Moreover, the album produced the viral, dance-affiliated track "In My Feelings," which remains number one on the Billboard Hot 100, while Scorpion, straddles the Billboard 200 for the fifth week running.

According to Apple's Instagram post, the rapper has surpassed 10 billion streams in his career to date. Industry insiders claim that number could exceed 13 billion. However, Forbes points out that the official number could be even higher when taking into account the platforms uneligible for the charts.

To further capitalize off his success, Drake is allegedly developing a "God's Plan" games show. 

We Recommend
  • How Feid Became the Reggaeton Artist for a Generation
  • Nike’s Most Utilitarian Air Max Shoe Becomes Truly Wild
  • Audemars Piguet’s Most Underrated Watch Becomes Precious
  • Run It Back: Klarna Spotlights The World’s First Run Crew
  • The First People to Wear Jonathan Anderson Dior? The World's Most Stylish Toddlers
What To Read Next
  • How to Build a Magic Surfboard
  • The Military-Level Nike Outdoor Boot With the Strength of a Super Runner
  • Nike's Red-Velvet Hiking Shoe Is Trail-Licous
  • Nike Strips Down Its Cleanest Sneaker to Quiet-Luxury Perfection
  • With GORE-TEX & Vibram, Nike's Blacked-Out Air Force 1 Is Like a Combat Boot But Better
  • More Farmers (and Friends of Farmers) Should Sell Sneakers (EXCLUSIVE)