Drake has reportedly filed a trademark for the phrase "God's Plan" according to court documents filed by the rapper and obtained by TMZ, revealing that the phrase could potentially be used for an upcoming game show.

Garnering 762 million views and counting, the official music video for "God's Plan," which is one of the standout singles from the rapper's latest album Scorpion, is renowned for showcasing Drake's philanthropic efforts by giving away $1 million to strangers by handing out cash, paying students’ tuition, groceries, and more.

With the plans of a game show, Drake's act of kindness to help the needy may continue, and with the filing of the trademark it would prevent unauthorized products and ads from profiting on the song's massive success.

For more on the story, head on over to TMZ. Also, revisit "God's Plan" below.

Now, read our exclusive op-ed on why Drake’s heartwarming “God’s Plan” video is more than just a PR stunt.

What To Read Next

  • Image on Highsnobiety

    Amidst the 'Renaissance' Ticket Chaos, Beyoncé Lets Loose at a Pre-Grammys Party

    Culture
  • Image on Highsnobiety

    The Château Royal Wants You to Know You're Sexy

    Culture
  • Image on Highsnobiety

    These AJ1s Might Cost You a Month of Rent

    Sneakers
  • Image on Highsnobiety

    All the Details: Tiffany & Nike's $400 Air Force 1

    Sneakers
  • Image on Highsnobiety

    And Just Like That... Gucci Birkenstocks

    Sneakers
  • Image on Highsnobiety

    Even Stüssy's 8-Ball Nylon Jacket Didn't Stand a Chance

    Style
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.