Welcome to the Pop Trading Company, Paul Smith
Sometimes the best collaborations are the ones we'd never expect. You know, the ones that catch you off guard yet leave you with a smile. That's the Pop Trading Company touch, proven again by its link up with Paul Smith.
In recent history, Pop Trading Company has knocked it out of the park with its collaborative efforts. Somehow, it's managed to do so with complete ease and finesse, regardless of the enormous weight of its collaborator's brands.
It set its standards incredibly high when it grabbed Burberry, pre-Daniel Lee, by the horns and gave a skate-meets-workwear-ready refit unlike anything else within its archive before offering an easy-wearing offering via Dickies.
Basically, the Pop family tree is growing with maturity, expanding its universe through meaningful and desirable interactions.
Further elevating its portfolio, Pop's next co-creator comes in the form of Paul Smith.
The resulting collection birthed by the pair's link up is quintessentially Paul Smith, with signature graphics, stripes, and pattern work appearing throughout the concise selection of gear, comprising tees, outerwear variations, a cagoule and shorts set, suit, a vest, shirting, and pants.
Overall, it's a well-rounded line-up that serves as a sweetener to Pop Trading Co's existing apparel arsenal while offering a new line to its designer team-ups.
Best of all, the whole host of gear is already available to shop online, with plenty of additional pieces that slipped under the radar within the collabs promotional materials – get to feasting while you still can!
