Highsnobiety
adidas

Brand: Pharrell x adidas

Model: HU NMD

Release Date: February 5

Price: TBC

Buy: adidas CONFIRMED app and at Billionaire Boys Club

Editor’s Notes: Pharrell Williams and adidas have forever changed the sneaker seeding game upon having pairs of the new "Cream" PW HU NMD delivered by a robot.

Yesterday, a video of the autonomous machine carrying the NMDs began to circulate on social media, as Pusha T credited Pharrell and adidas with the "illest shoe seeding ever" after being sent a pair of the kicks. While we've already discussed the insane gifting here, now it's time to dive into the actual sneaker release.

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The "Cream" iteration is Pharrell's first HU NMD drop of 2021, as the sneaker debuts an all-new knitted ribbed upper. The revamped upper is then paired with a matching Boost midsole and contrasting rubber outsole, while pops of light pink and blue add much-welcomed coloration to the shoe. Per usual, the PW HU NMD incorporates linguistic references from around the world, here featuring a "Human Race" graphic in Korean.

To stay updated on everything happening in the sneaker world, follow @Highsnobietysneakers on Instagram, check our sneaker release date calendar, and subscribe to our sneaker chatbot on Facebook to receive lightning quick updates to your inbox.

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