Brand: Pharrell x adidas

Model: HU NMD

Release Date: February 5

Price: TBC

Buy: adidas CONFIRMED app and at Billionaire Boys Club

Editor’s Notes: Pharrell Williams and adidas have forever changed the sneaker seeding game upon having pairs of the new "Cream" PW HU NMD delivered by a robot.

Yesterday, a video of the autonomous machine carrying the NMDs began to circulate on social media, as Pusha T credited Pharrell and adidas with the "illest shoe seeding ever" after being sent a pair of the kicks. While we've already discussed the insane gifting here, now it's time to dive into the actual sneaker release.

The "Cream" iteration is Pharrell's first HU NMD drop of 2021, as the sneaker debuts an all-new knitted ribbed upper. The revamped upper is then paired with a matching Boost midsole and contrasting rubber outsole, while pops of light pink and blue add much-welcomed coloration to the shoe. Per usual, the PW HU NMD incorporates linguistic references from around the world, here featuring a "Human Race" graphic in Korean.

To stay updated on everything happening in the sneaker world, follow @Highsnobietysneakers on Instagram, check our sneaker release date calendar, and subscribe to our sneaker chatbot on Facebook to receive lightning quick updates to your inbox.

What To Read Next

  • Image on Highsnobiety

    Is Dyson's Air-Purifying "Bane Mask" a Breath of Fresh Air?

    Culture
  • Image on Highsnobiety

    EXCLUSIVE: How Dior Handcrafted Its "Futuristic Armory"

    Style
  • Image on Highsnobiety

    Loro Piana Pops Up On Rodeo Drive

    Style
  • Image on Highsnobiety

    The Biebers Face Off in a Battle of Bizarre Sunglasses

    Style
  • Image on Highsnobiety

    We're Dreaming of an Off-White™ Christmas

    Style
  • Image on Highsnobiety

    Arc'teryx System_A Is Back & It's Extra Pink

    Style
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.