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The North Face has just released a tropical camo collection as part of the brand’s Urban Exploration range. The new colorway fuses classic camouflage tones of light/dark green and brown with a subtle Hawaiian floral patterning in black and white layered underneath.

Highlighting the balance of technically constructed materials with contemporary city aesthetics, the print covers some of the brand’s most iconic products. In today’s drop you will find new and limited editions of the 1990 Mountain Jacket , the Nuptse (with the The North Face logo stitched in light green), and the Duffel (featuring signature GORE-TEX and DRYVENT technologies) along with caps, wallets, sliders, suitcases, sidebags, backpacks, and signature T-shirts.

The collection is available as of today on The North Face’s official website or at the The North Face’s Urban Exploration stores in London and Berlin. Take a closer look at the details below.

The North Face worked with a group of young creatives – Will Best, Terence Sambo, Emerald Rose Lewis, & Ceara Maya – in London, depicting where they go to seek camouflage in the city and where they feel at home in undiscovered places. Street style photographer Daniel Bruno Grundl captured each of the group members wears key styles from the collection.

In other news, here’s what Kendrick Lamar wore as he scooped up four Grammys last night.

Words by Max Grobe
Associate Fashion Editor
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