thisisneverthat Delivers an Understated Take on the New Balance 827
Brand: thisisneverthat x New Balance
Model: 827
Key Features: Optioned in brown and black colorways, the thisisneverthat x New Balance 827 features a premium suede upper with mesh underlays, reflective “N” branding on the sides, co-branded insoles, and tonal rope laces.
Release Date: April 11
Price: TBC
Buy: North American retailers including Livestock, Bodega, Packer, and Alumni
Editor’s Notes: thisisneverthat is back alongside New Balance for a new collaboration. Releasing in a matter of days, the Seoul-based streetwear brand has reworked the 827, following Aimé Leon Dore’s recent take on the retro runner.
thisisneverthat’s New Balance 827 is optioned in two colorways and complemented by a range of military-inspired apparel. The capsule consists of T-shirts, hoodies, pullovers, cargo shorts, socks, and bucket hats, offered in pigment-dyed fabrics with oversized “NB” branding and reflective patches.
Following an initial release at thisisneverthat on April 3, the brand’s New Balance collaboration will be available at select retailers globally on April 11.
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