Zac Clark starts FTP while attending high school in Los Angeles. He prints shirts himself and gives them away to friends to promote the brand, which was then run under the name “KCUFTHEPOPULATION” to avoid any problems with high school administrators.
Clark’s high school bans FTP from campus, sending out automated phone messages to students informing them that wearing any FTP would result in confiscation of the clothing and a suspension.
Clark begins work for Keith Hufnagel’s brand HUF, first starting out as an intern, and then getting hired to work in their warehouse to learn about business structure and development.
FTP’s spring lookbook portrays two people having sex while wearing clothes from the collection, which is then uploaded to PornHub. Rapper Fredo Santana models in the summer lookbook.
Clark leaves HUF to run FTP full-time. That same year, HUF collaborates with FTP for a small capsule collection of white crew socks, a short-sleeve T-shirt, and Soto sneakers.
Los Angeles, USA
FTP clothing is only stocked and available via drops on their webstore, although you can purchase pieces through secondary markets like eBay, Grailed, and StockX. In the past, FTP had stockists, but Clark has since pulled his clothing from all retail stores.