Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.
Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.
Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.
Articles
EX NIHILO's Perfume-Customizing Robot Will Make You Fragrance in a Flash
Shayne Oliver & Jean Paul Gaultier Collab On Club-Ready Sportswear
Dior Proves Matte Makeup Is Back
CeraVe Enters the Reality Dating Show Extended Universe
Even in Clashing Outfits, Anya Taylor-Joy & Husband Look Picture-Perfect
Of Course, Kaia Gerber Slayed the Solar Eclipse
Brunello Cucinelli Tackles a 'Quiet Luxury' Staple: Tenniscore
Your Favorite Perfume Could Be Used to Treat Depression
Your Favorite Memes Are Getting a Marc Jacobs Makeover
Finally, You Can Shop Phoebe Philo's New Label In-Store
Kate Moss' Tabloid-Scandalizing "Naked Dress" Is Up For Auction
Louis Vuitton's New Book Includes $5,000-Worth of Perfume
