Highsnobiety
GUESS / Tatiana Gerusova

GUESS will soon be releasing its second collaborative collection with Colombian musician J Balvin. Created for Spring 2020, the capsule, called "Colores," is inspired by his upcoming album of the same name.

The campaign for the new GUESS x J Balvin collection was shot by fashion photographer Tatiana Gerusova in the musician's hometown of Medellín, Colombia. Balvin is seen wearing select pieces from the vibrant assortment throughout the colorful streets of Medellín.

“It provided wonderful creative inspiration to envision a new album and corresponding new fashion collection together from the beginning – both connected to how I’ve been exploring new music through a lens of individual colors,” says J Balvin. “It has also been very exciting to shoot the GUESS x J Balvin Colores campaign in the city where everything started for me - to have this huge global campaign with GUESS, spotlight the vibrancy of the people and culture of Medellín. It is another opportunity to show the world how beautiful and amazing Colombia is, and the surging artistic vibes throughout the city and country.”

Balvin's "Colores" collection includes styles for men, women, and children, each of which incorporates red, yellow, green, blue, and purple tones. A followup to the "Vibras" release, the Spring 2020 GUESS x J Balvin collection will be available from March 27 in stores and online.

Your Highsnobiety privacy settings have blocked this Instagram post.
We Recommend
  • The North Face, New Balance, & More: Browse This Season's Latest Drops
    • Style
  • Jean Paul Gaultier’s Next Guest Couturier Has Been Revealed
    • Style
  • We’re in Our J Balvin Era
    • Culture
  • Notes on the Future of Denim, Courtesy of GUESS JEANS
    • Style
  • You'll Never Guess What New Balance's First Fragrances Smell Like
    • Sneakers
What To Read Next
  • HOKA's Chunky Hiker Is Seriously Smoking
    • Sneakers
  • Veja's New Running Shoe Is a Surprisingly Slick Crossover Sneaker
    • Sneakers
  • The Trader Joes Tote Bag Is No Stanley Cup
    • Style
  • Ghettotech, Bootytech, Sextech, meet the Detroit trio HiTech
    • Culture
  • Kendall Jenner in Business Bottega Is Best-Dressed Material
    • Style
  • 2024, the Year of the Beautiful Celeb Couple
    • Culture
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.