Double Tap to Zoom
YouTube
1 / 2

This month marks the six-year anniversary of Kanye West and G.O.O.D. Music's Cruel Summer compilation album. In celebration of the occasion, designer and creative director Joe Perez — formerly of Donda — shares a look at the design process for the album's iconic cover.

Backed by project track "New God Flow," the 60-second clip details the artwork from the early stages onward. Press play below to witness the transformation.

Your Highsnobiety privacy settings have blocked this YouTube video.

Kanye and G.O.O.D. Music released Cruel Summer on September 14, 2012. Featuring the likes of Kanye West, Pusha-T, Big Sean, Teyana Taylor, Cyhi the Prynce, Kid Cudi, John Legend, Common, 2 Chainz, JAY-Z, and Travis Scott, among others, the album saw four singles — "Mercy," "Cold," "New God Flow," and "Clique" — chart on the US Billboard Hot 100.

Hit the comments to let us know your favorite track from the G.O.O.D. Music LP.

In related news, Kanye West is performing on 'Saturday Night Live's season 44 opener.

We Recommend
  • From Cops to Kardashians, Heji Shin Is the Photographer of Our Brave New World
  • It Looks Like YEEZY Season 9 Might Include a Piece of Wearable Tech
  • Everything You've Ever Wanted to Know About Kanye's Bizarre "YEEZY Mobiles"
  • Kanye Hit With $20 Million Lawsuit for Not Paying Workers ... Again
What To Read Next
  • Haven’t You Heard? We’re Jortmaxxing This Summer
  • New Balance's Latest Dad Shoe Is The Equivalent Of a Summer's Sky
  • In Coach & Brain Dead's World, Nothing Is Off the Table
  • You Never Knew Nylon Could Be This Beautiful
  • Simone Rocha: Even the "Masculine Wardrobe [Should] Have Emotion" (EXCLUSIVE)
  • Moncler's Massive Rick Owens Hiking Boots Are Only the Beginning