Brand: Heaven x Nodaleto
Season: Fall/Winter 2021
Buy: Online at Heaven
Editor's Notes: Heaven, Marc Jacobs' cool older sister label, just dropped a nostalgic collaboration with Nodaleto, the buzzy footwear brand beloved for its unapologetically chunky heels.
The duo apply Nodaleto's signature flared heel to a knee-high boot and a strappy Mary Jane, two silhouettes that harken to the '90s grungy, schoolgirl-inspired uniform. There's also a pair of platform sandals that scream Lizzie McGuire in the best way possible, set to release at a later date.
With the team-up, both Marc Jacobs and Nodaleto court a younger customer base, one that may not have the means to spend thousands of dollars on clothing. (Nodaleto shoes typically retail from $800 to $1,000. Heaven x Nodaleto starts at $360.)
Despite its lower price point, the collaboration is anything but watered-down — with the line of quintessentially '90s footwear, Marc Jacobs seemingly references his iconic grunge collection for Perry Ellis, an exalted moment in history for a certain set of in-the-know Millennials.
The team-up is evidence of Heaven's ability to cherry-pick the best moments in '90s pop culture and fashion. Under Marc Jacobs' direction, the brand transforms a specific strain of Tumblr-tinged nostalgia into sartorial gold.
Previously in Heaven hits: a shirt printed with James Duval in Gregg Araki's Totally F**ked Up; a platform derby shoe made with Dr. Martens; a pleated skirt printed with acid-washed florals; a line-up of '90s collectibles including an original flyer for The Virgin Suicides and a copy of Nan Goldin's Couples and Loneliness.
Amid a sea of TikTokers reminiscing about 2014 like it was the '80s, Heaven x Nodaleto is a refreshing reminder of life before high-speed internet. The collaboration truly takes me there — specifically, dressing up in Bratz-adjacent outfits and smearing on blue eyeshadow and frosted lipstick in front of my bathroom mirror. I may have looked ridiculous, but I felt great.
