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After teaming up with Gigi Hadid, Rae Sremmurd, Lil Yachty and more, Reebok’s "Always Classic" SS18 campaign now puts the spotlight on emerging K-Pop sensation Somi, to reimagine what it means to be classic with the brand's timeless Club C sneaker.

With Reebok’s Club C having originated on the courts and transcended subcultures and underground movements to become a street style essential, Somi essentially fronts the understated white and gum-colored silhouette in a variety of poses and apparel, showcasing its comfort as well as its effortless appeal.

Shop the silhouette and other classic Reebok styles directly on Reebok's official website now.

Also, Reebok and Publish break social norms with this exclusive sneaker capsule.

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